JUMPSTART Sessions | Helping YOU Get Clarity, Get Unstuck, & Take Action

In this solo episode of Jumpstart Sessions, we dig into the fear behind not quitting secure day jobs. The catalyst to change and following your passion can be confidence.

In this episode, we will also discuss:
Why you aren't quitting your job or succeeding in business

Advice from someone who spends $4,000 a day in Facebook ads
What causes us to change
Direct download: Episode_005_Jumpstart_Sessions.mp3
Category:business -- posted at: 5:00am CDT

Tracen recently discovered videography, and is currently balancing a full time job, school, video projects and being a husband and father. He's in the experimentation stage where he can decide what direction he wants to focus on in video - but will he need to cut something else from his workload?

In this episode, we will discuss:

  • Getting work as you build a portfolio
  • Good free work VS bad free work

SHOW NOTES

1:22 Tracen introduces himself and his experience in the video production world
7:30 Do you REALLY want to do weddings & the experimentation stage
11:09 A/B split testing results of video with no words (music only) vs one with testimonials 
15:12 Helping clients see the value in video
22:00 Value ladder
23:35 Utilizing events to get footage of potential clients
29:30 Giveaway on social media concept
40:05 Same day edits
45:30 Advice for someone who wants to edit but doesn't have a portfolio for editing
48:09 Free to Fee
49:07 Market saturation
50:17 Good vs Bad free work
 Website advice

 

Direct download: Tracen20Fitzpatrick20Audio.mp3
Category:business -- posted at: 5:00am CDT

Today's Jumpstart Session are questions asked by YOU! Head over to jumpstartmyquestion.com if you want to ask a question to be answered on a future episode. Today we will chat about tech, viral videos, Facebook content and pricing etiquette with clients.

SHOW NOTES

:00 Jumpstarting and how it's different
4:12 What gimbal or glidecam should I use?
9:41 Losing a $3,000 client over a 25 dollar charge
13:35 Overdeliver: you want people to remember you created a great experience
16:26 Viral videos
21:14 Facebook hosted video for content sharing

Direct download: Solo20420Audio.mp3
Category:business -- posted at: 5:00am CDT

Ben wants to make an impact in the world, and sees video production as a stepping stone to that dream. Right now his experience is specific to one industry, and he's unclear on his next moves. I dig around with Ben to get clear on what his underlying passion is, and remind him to rely on his current network and expertise.

In this episode, we will discuss:

  • Lean into your the network you already have
  • Leveraging your knowledge of an industry to land and serve clients

SHOW NOTES

1:26 Ben introduces himself and his current experience with video production
6:58 Ben discusses how he was able to start his studio and leave his job
13:20 Ben asks how much investment he needs for startup
19:27 Going after specific work that you want to do to portfolio / case study build instead of cold-emailing/calling
25:05 Ben discusses one of his dreams about community building
38:01 MIA and Clarity
49:47 Leveraging your knowledge of an industry to land and serve a client
1:05:10 Recharging and having time off from doing what you love is important

Direct download: Ben20Tabucan20Audio.mp3
Category:business -- posted at: 5:00am CDT

For the past six years, Avery has dabbled in several areas of video production but has decided in the last year that it was time to start making money primarily with video. We get to the root of Avery's passion, which is sports and action videography. Avery has the personality type that makes being out on a job the best form of advertising and networking possible. We talk a bit about how focusing your intentions and showing what you want to shoot can help you rise to the top of your niche quickly.

In this episode, we will discuss:

  • You in your zone of genius is your best advertising
  • Intentional portfolio building

SHOW NOTES

1:33 Avery introduces himself and his experience with videography
10:10 Gebbs asks what Avery would do if he didn't need money
16:48 Avery asks about being his own worse critic
19:16 Avery explores his dream scenario with sports/action videography
34:08 Bridal shows VS Same Day Edit
42:16 Competitive advantage of being passionate about what you are doing
49:28 Remove the things you don't want to do from your portfolio
51:10 Sizzle videos VS offering more value to clients
57:10 Being intentional in a niche
1:08:01 Self awareness and giving advice based on others personality types and situations

Direct download: Avery20Strumm20Audio.mp3
Category:business -- posted at: 5:00am CDT

John is a one man band who wants to offer everything to his clients - from social media content videos to drone footage. But what is John's TRUE passion? He comes into this one on one session thinking he needs to do everything from editing to selling, but we really dig deep to discover what John can outsource and where he can lean into his super power.

In this episode, we will discuss:

  • Leveraging your expertise
  • Pricing project vs day rates
  • Outsourcing what you're not passionate about

SHOW NOTES

:16 John introduces himself and describes his current situation with his media production company.
6:46 John goes over what his current struggles are.
11:20 Different reasons for procrastinating
19:00 Different kinds of retainer strategies
24:34 The nuances of pricing
31:53 Understanding your client's language to help deliver more value
38:44 John discusses his biggest struggle
43:07 John discovers he doesn't actually like editing 10 out of 10
54:59 John decides he is hiring an editor

Direct download: John20Wisenberg20Audio20Final202.mp3
Category:business -- posted at: 6:00am CDT

Curtis has a strong video background and started YouTube when he was 13. His biggest struggles right now in booking more consistent higher paying clients lies in the confidence to own and leverage his expertise. Gebbs walks Curtis through a scenario where he doesn't have to edit and falls into more of a leadership role.

In this episode, we will discuss:

  • Leveraging your expertise
  • Pricing project vs day rates
  • Outsourcing what you're not passionate about

SHOW NOTES

:22 Curtis introduces himself and his professional experience
4:33 Curtis explains his biggest struggles right now in regards to charging more in his video business
9:22 Building relationships that lead to referrals
12:01 Pricing and deliverables in Curtis's video packages
14:57 The Subway Model
15:49 Curtis describes his selling process
20:35 Leveraging your expertise
25:23 Project pricing VS day rates
31:42 Retainers 
38:23 Magic wand and hiring editors
43:33 Michael discusses Curtis's Clarity Assessment results and what that means for his business
50:41 If you didn't need any money, how would you spend your time?
54:30 Turning passion projects into opportunities

 

View jumpstartsessions.net to view full show notes, take the Clarity Assessment and more!

Direct download: Curtis20Tilbury20Audio202.mp3
Category:business -- posted at: 6:00am CDT

There are many issues we can face when it comes to dealing with clients - communicating effectively, selling, confidence in our presentation and so forth. In this solo session, Michael discusses some tools and tricks to help with these areas in which many videographers and freelancers struggle.

In this episode, Gebbs will discuss:

  • How to land more clients when you hate sales
  • What to do when a potential client doesn't email you back
  • Outsourcing with a budget

SHOW NOTES

2:34 How do I land more clients when I hate sales?
4:41 Your passions can align with selling
11:01 Advantages of mentors
12:14 Success story of an editor Michael coached
13:48 Charging appropriately (live audience question)
19:00 TOMA: Top of Mind Awareness
20:20 Modern technology anxiety and the power of a follow-up
23:33 Confidence and alter-ego
27:45 Not having time to get everything done
31:39 Discussing budget

Direct download: Ep203.mp3
Category:business -- posted at: 11:49am CDT

Tristan is a story teller at heart and has done a variety of video work, from weddings to hockey to real estate. He currently works full time on a farm during part of the year, which supports him well financially but does not allow for much time to take on video clients. He wants to build his business the quickest and best way with the time he has. By the end of this one on one session, Tristan has changed his 5 year plan to a 3 year one.

In this episode, we will discuss:

  • Knowing what you offer and how to pitch it
  • Putting the right work in your portfolio
  • Managing client expectations
  • Tracking opportunity cost

SHOW NOTES

:32 Tristan introduces himself and explains where he is at with his video production company.
5:16 Michael explains Tristan's DISC results and what they mean for his business.
13:23 Michael explores the idea of having team members to help with different aspects of business, such as editing.
17:56 Hobby vs Professional and how to reflect that in your branding
27:00 Packages vs a la carte
35:08 Michael asks Tristan to describe is selling process
43:28 Knowing a client's budget when pricing
50:09 Managing expectations
1:23:00 Tracking opportunity cost

Go to jumpstartsessions.net for show notes, to take the Clarity Assessment and more!

Direct download: Tristan20Wingert20Audio202.mp3
Category:business -- posted at: 6:00am CDT

Full Time Filmmaker student Paul has been working as a film photographer for years but has been lacking passion. He recently conquered his fear of video, got a DSLR and dove right in. Now he is questioning his path and what he can do for clients to give the most value. Michael digs deep as they discover where Paul needs to put his focus - and it's not necessarily shooting and editing video.

In this one on one session, Gebbs will cover:

  • Transitioning from photography to video
  • Burnout
  • Necessity VS desire
  • Imposter syndrome
  • Trusting your intuition

SHOW NOTES

1:20 Paul introduces himself and his experience in the creative industry
6:48 Michael asks Paul if he loves shooting/technical or the strategy/marketing/business side of video production more
9:01 Michael asks the Magic Wand question
12:27 Paul talks about his desire to build something that can scale up
19:12 Leaning into your strengths and recognizing your weaknesses
23:00 Paul describes a recent client he acquired for marketing videos
36:36 Scarcity mindset 
41:40 Gebbs describes a management/producer role scenario and Paul says that is his dream role he is searching for 
47:35 Paul explains fears he has moving forward
1:01:02 Trash to treasure
1:05:05 Self fulfilling prophecies and letting go of the past
1:08:50 Seeing value in yourself
1:15:50 Does a director/producer need to have the skills in each area they oversee?

Go to jumpstartsessions.net for show notes, to take the Clarity Asessment and more!

Direct download: Paul20Metzger20Audio202.mp3
Category:general -- posted at: 6:00am CDT

In this solo episode, Michael Gebben talks about the downfall of letting others define success for you. The path to success is different for everyone, so it is important to understand how YOU are the differentiator in your work. Gebbs will also cover supply in demand and how it affects pricing, the importance of building trust with clients and ignoring jackass whisperers.

SHOW NOTES

2:18 Supply and demand & how it affects pricing
11:36 Pricing on websites
16:16 YOU are the differentiator
17:43 Free work
20:19 Trust issues with potential clients
25:58 Being hard on ourselves as creatives
33:04 Jackass whisperers
36:03 Allowing others to define success for us
41:50 Gebbs 10 Year Transformation

Go to jumpstartsessions.net for show notes, to take the Clarity Assessment and more!

Direct download: Solo20Episode20220Audio.mp3
Category:business -- posted at: 6:00am CDT

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