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March 2019
S M T W T F S
     
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Syndication

Daniel has been in the video production world for four years. He has had some really big wins already in his journey, but is looking for a mindset switch. He's been feeling as though he's doing a lot and isn't sure where to put his focus.

Direct download: Daniel20R20Audio.mp3
Category:business -- posted at: 5:00am CDT

Bailey is relatively new to the videography world but is fired up and taking on a lot of projects already. We discuss a few shifts in perspective to help move forward, including capitalizing on existing relationships.

Direct download: Bailey20Ingram20Audio.mp3
Category:business -- posted at: 5:00am CDT

Colin grew up around photography and has experience with events. He's currently working as a freelance camera operator, but is looking to level up his services so he can make more money doing his own projects. 

In this episode, we will discuss:

  • How to work towards a goal as fast as possible 
  • Outsourcing to the right people 
  • Saying no to projects
Direct download: Colling20Leibold20Audio.mp3
Category:business -- posted at: 5:00am CDT

Joe has a ton of experience with both video production and business management. He has discovered over the years that his passion lies in the niche of sports films. Joe has a very similar clarity assessment chart to Michael, and they discuss having clear goals, creative burnout and how to network with a niche client in mind.

Direct download: Joe20Petrilli20Audio.mp3
Category:business -- posted at: 5:00am CDT

There have been some posts recently regarding messages from photo and video clients who are wondering about their finished product. During the holiday season, we tend to get wrapped up in a LOT, so how do we deal with a 'rude' client?

In this episode, we disucss:

  • Managing client expectations 
  • Empathy and understanding your client 
  • Under-promising and over-delivering 
Direct download: Dear2022Rude2220Client20AUDIO20ONLY.mp4
Category:business -- posted at: 5:00am CDT

This episode is all about how to get better paying clients and reach your ideal client. We will dive into what types of offerings you should have, and how to get in front of the right clients. 

In this episode, we disucss:

  • Understanding your value and worth 
  • Taking on the right projects 
  • Cold calling / cold 'emailing'  
Direct download: How_to_get_better_paying_clients_from_garage_upload.mp3
Category:general -- posted at: 5:00am CDT

What is your gut instinct to do with a lead- send them an email or get them on the phone? How do you think that decision may affect your bottom line? In this episode we talk about why getting your future clients on the phone is am important skill to improve upon and leverage.

Direct download: Getting_on_the_phone_vs_not_from_garage_upload.mp3
Category:general -- posted at: 5:00am CDT

Abby is a physical education teacher and basketball coach who loves to travel. Her travel videos have inspired her to become heavily invested in video production. She has several different paths she can envision and is trying to decide where she should place her focus right now.

Direct download: Ashley20McPherson20Audio.mp3
Category:business -- posted at: 5:00am CDT

Andy has recently overcome a series of trials and tribulations in his life and is stuck in a pattern of inaction. He owns a crossfit gym but is very interested in video production, both behind and in front of the camera. Sometimes planning the first steps to action are the hardest and most important.

Direct download: Andy20Potocki20Audio.mp3
Category:business -- posted at: 5:00am CDT

Jeff has been running full time video production for several years alongside his wife. They both mostly shoot weddings, and have noticed a recent struggle with converting leads into clients. With his current pricing structure packaged by hours, maybe a simple tweak in his wording and offer is the key to booking more wedding clients.

In this episode, we discuss:

  • Same-day edits for weddings with a team 
  • Consistency and simplicity in pricing
Direct download: Jeff20Brouillett20Audio.mp3
Category:business -- posted at: 5:00am CDT

Lance has been in the photography and video production world for about two years, and has done mostly free weddings for experience. He's unclear on what his ultimate goal is and needs some direction.

In this episode, we discuss:

  • Confidence 
  • Passion for a niche VS indifference
  • Planting seeds when networking and following up with email
Direct download: 023-Jumpstart-Sessions-Lance.mp3
Category:business -- posted at: 5:00am CDT

Martin's long term goal is to have an powerhouse video production studio, but right now is seeking consistency and financial stability with his work. He has experience with both video production and motion graphics, and wants to create branding for clients. Currently he has two large clients but wants to decide what the best route is to go next in order to grow.

In this episode, we will discuss:

  • 80/20 rule 
  • How to find the right clients 
  • Hiring a team

 

Direct download: Martin20Flores20Audio.mp3
Category:business -- posted at: 5:00am CDT

RJ was recently let go from his job so he was faced with the opportunity to go full time with his videography. He has been taking on a variety of different jobs to find where his true passion lies, which may or may not be weddings. 

  • Going full time unexpectedly 
  • Experimenting with different gigs 
  • Boutique business model
Direct download: RJ20Parrish20Audio.mp3
Category:business -- posted at: 5:00am CDT

Cliff is really interested in the storytelling and cinematic aspects of videography and has been getting work with various clients, from real estate to weddings. We talk about how to take the exciting aspects of filmmaking and apply them to a niche client, such as real estate.

Direct download: Cliff20Curtis20Audio.mp3
Category:business -- posted at: 5:00am CDT

Steve is a musician who initially invested in photo and video equipment to create his own creative ventures, but it quickly turned into a side business. He has been doing a little bit of everything and has been struggling with a lack of focus and isn't sure what the next steps are.

In this episode, we will discuss:  

  • Variety VS depth  
  • Leveraging strengths and outsourcing weaknesses
Direct download: Steve20Hughes20Audio.mp3
Category:business -- posted at: 5:00am CDT

Reina recently moved to the US from Japan and wants to step into the videography world. She doesn't have much experience outside of photography and she doesn't have any connections in the industry or her area. We talk about how to leverage her previous work and photography skills into making new connections while exploring videography.

In this episode, we will discuss:  

  • Making connections in a new area 
  • Reaching out to offer videos to network and practice 
  • Staying top of mind & following up
Direct download: Reina20Kojima20Audio.mp3
Category:business -- posted at: 6:00am CDT

Berryl was on the track for a career he wasn't interested in and started questioning what made him happy. He stumbled into videography through offering his service to help others and because of his growth mindset has been seeing success.

Direct download: Berrryl20Gamayao20Audio.mp3
Category:business -- posted at: 5:00am CDT

In this special BIRTHDAY live solo episode, I want to talk to you about one of the most important things I have learned so far in life - which is to TRUST myself and my INTUITION. Depending on your personality type, it can be easy or difficult to trust others, but it is once we learn to listen to ourselves that the most powerful shift in clarity can happen.

Direct download: Solo20Session20-20Birthday20Edition.mp3
Category:business -- posted at: 5:00am CDT

Kelly has a degree in broadcasting and has been filming wedding videos for about three years. This last year, she has focused more on her wedding video production as a serious business. She has heard she needs to diversify her revenue streams as a videographer to create more income. We talk through her processes and dissect what her own needs are for running a successful wedding business.

Direct download: Kelly20LaFleur20Audio.mp3
Category:business -- posted at: 5:00am CDT

In this solo episode of Jumpstart Sessions, we dig into the fear behind not quitting secure day jobs. The catalyst to change and following your passion can be confidence.

In this episode, we will also discuss:
Why you aren't quitting your job or succeeding in business

Advice from someone who spends $4,000 a day in Facebook ads
What causes us to change
Direct download: Episode_005_Jumpstart_Sessions.mp3
Category:business -- posted at: 5:00am CDT

Tracen recently discovered videography, and is currently balancing a full time job, school, video projects and being a husband and father. He's in the experimentation stage where he can decide what direction he wants to focus on in video - but will he need to cut something else from his workload?

In this episode, we will discuss:

  • Getting work as you build a portfolio
  • Good free work VS bad free work

SHOW NOTES

1:22 Tracen introduces himself and his experience in the video production world
7:30 Do you REALLY want to do weddings & the experimentation stage
11:09 A/B split testing results of video with no words (music only) vs one with testimonials 
15:12 Helping clients see the value in video
22:00 Value ladder
23:35 Utilizing events to get footage of potential clients
29:30 Giveaway on social media concept
40:05 Same day edits
45:30 Advice for someone who wants to edit but doesn't have a portfolio for editing
48:09 Free to Fee
49:07 Market saturation
50:17 Good vs Bad free work
 Website advice

 

Direct download: Tracen20Fitzpatrick20Audio.mp3
Category:business -- posted at: 5:00am CDT

Today's Jumpstart Session are questions asked by YOU! Head over to jumpstartmyquestion.com if you want to ask a question to be answered on a future episode. Today we will chat about tech, viral videos, Facebook content and pricing etiquette with clients.

SHOW NOTES

:00 Jumpstarting and how it's different
4:12 What gimbal or glidecam should I use?
9:41 Losing a $3,000 client over a 25 dollar charge
13:35 Overdeliver: you want people to remember you created a great experience
16:26 Viral videos
21:14 Facebook hosted video for content sharing

Direct download: Solo20420Audio.mp3
Category:business -- posted at: 5:00am CDT

Ben wants to make an impact in the world, and sees video production as a stepping stone to that dream. Right now his experience is specific to one industry, and he's unclear on his next moves. I dig around with Ben to get clear on what his underlying passion is, and remind him to rely on his current network and expertise.

In this episode, we will discuss:

  • Lean into your the network you already have
  • Leveraging your knowledge of an industry to land and serve clients

SHOW NOTES

1:26 Ben introduces himself and his current experience with video production
6:58 Ben discusses how he was able to start his studio and leave his job
13:20 Ben asks how much investment he needs for startup
19:27 Going after specific work that you want to do to portfolio / case study build instead of cold-emailing/calling
25:05 Ben discusses one of his dreams about community building
38:01 MIA and Clarity
49:47 Leveraging your knowledge of an industry to land and serve a client
1:05:10 Recharging and having time off from doing what you love is important

Direct download: Ben20Tabucan20Audio.mp3
Category:business -- posted at: 5:00am CDT

For the past six years, Avery has dabbled in several areas of video production but has decided in the last year that it was time to start making money primarily with video. We get to the root of Avery's passion, which is sports and action videography. Avery has the personality type that makes being out on a job the best form of advertising and networking possible. We talk a bit about how focusing your intentions and showing what you want to shoot can help you rise to the top of your niche quickly.

In this episode, we will discuss:

  • You in your zone of genius is your best advertising
  • Intentional portfolio building

SHOW NOTES

1:33 Avery introduces himself and his experience with videography
10:10 Gebbs asks what Avery would do if he didn't need money
16:48 Avery asks about being his own worse critic
19:16 Avery explores his dream scenario with sports/action videography
34:08 Bridal shows VS Same Day Edit
42:16 Competitive advantage of being passionate about what you are doing
49:28 Remove the things you don't want to do from your portfolio
51:10 Sizzle videos VS offering more value to clients
57:10 Being intentional in a niche
1:08:01 Self awareness and giving advice based on others personality types and situations

Direct download: Avery20Strumm20Audio.mp3
Category:business -- posted at: 5:00am CDT

John is a one man band who wants to offer everything to his clients - from social media content videos to drone footage. But what is John's TRUE passion? He comes into this one on one session thinking he needs to do everything from editing to selling, but we really dig deep to discover what John can outsource and where he can lean into his super power.

In this episode, we will discuss:

  • Leveraging your expertise
  • Pricing project vs day rates
  • Outsourcing what you're not passionate about

SHOW NOTES

:16 John introduces himself and describes his current situation with his media production company.
6:46 John goes over what his current struggles are.
11:20 Different reasons for procrastinating
19:00 Different kinds of retainer strategies
24:34 The nuances of pricing
31:53 Understanding your client's language to help deliver more value
38:44 John discusses his biggest struggle
43:07 John discovers he doesn't actually like editing 10 out of 10
54:59 John decides he is hiring an editor

Direct download: John20Wisenberg20Audio20Final202.mp3
Category:business -- posted at: 6:00am CDT

Curtis has a strong video background and started YouTube when he was 13. His biggest struggles right now in booking more consistent higher paying clients lies in the confidence to own and leverage his expertise. Gebbs walks Curtis through a scenario where he doesn't have to edit and falls into more of a leadership role.

In this episode, we will discuss:

  • Leveraging your expertise
  • Pricing project vs day rates
  • Outsourcing what you're not passionate about

SHOW NOTES

:22 Curtis introduces himself and his professional experience
4:33 Curtis explains his biggest struggles right now in regards to charging more in his video business
9:22 Building relationships that lead to referrals
12:01 Pricing and deliverables in Curtis's video packages
14:57 The Subway Model
15:49 Curtis describes his selling process
20:35 Leveraging your expertise
25:23 Project pricing VS day rates
31:42 Retainers 
38:23 Magic wand and hiring editors
43:33 Michael discusses Curtis's Clarity Assessment results and what that means for his business
50:41 If you didn't need any money, how would you spend your time?
54:30 Turning passion projects into opportunities

 

View jumpstartsessions.net to view full show notes, take the Clarity Assessment and more!

Direct download: Curtis20Tilbury20Audio202.mp3
Category:business -- posted at: 6:00am CDT

There are many issues we can face when it comes to dealing with clients - communicating effectively, selling, confidence in our presentation and so forth. In this solo session, Michael discusses some tools and tricks to help with these areas in which many videographers and freelancers struggle.

In this episode, Gebbs will discuss:

  • How to land more clients when you hate sales
  • What to do when a potential client doesn't email you back
  • Outsourcing with a budget

SHOW NOTES

2:34 How do I land more clients when I hate sales?
4:41 Your passions can align with selling
11:01 Advantages of mentors
12:14 Success story of an editor Michael coached
13:48 Charging appropriately (live audience question)
19:00 TOMA: Top of Mind Awareness
20:20 Modern technology anxiety and the power of a follow-up
23:33 Confidence and alter-ego
27:45 Not having time to get everything done
31:39 Discussing budget

Direct download: Ep203.mp3
Category:business -- posted at: 11:49am CDT

Tristan is a story teller at heart and has done a variety of video work, from weddings to hockey to real estate. He currently works full time on a farm during part of the year, which supports him well financially but does not allow for much time to take on video clients. He wants to build his business the quickest and best way with the time he has. By the end of this one on one session, Tristan has changed his 5 year plan to a 3 year one.

In this episode, we will discuss:

  • Knowing what you offer and how to pitch it
  • Putting the right work in your portfolio
  • Managing client expectations
  • Tracking opportunity cost

SHOW NOTES

:32 Tristan introduces himself and explains where he is at with his video production company.
5:16 Michael explains Tristan's DISC results and what they mean for his business.
13:23 Michael explores the idea of having team members to help with different aspects of business, such as editing.
17:56 Hobby vs Professional and how to reflect that in your branding
27:00 Packages vs a la carte
35:08 Michael asks Tristan to describe is selling process
43:28 Knowing a client's budget when pricing
50:09 Managing expectations
1:23:00 Tracking opportunity cost

Go to jumpstartsessions.net for show notes, to take the Clarity Assessment and more!

Direct download: Tristan20Wingert20Audio202.mp3
Category:business -- posted at: 6:00am CDT

Full Time Filmmaker student Paul has been working as a film photographer for years but has been lacking passion. He recently conquered his fear of video, got a DSLR and dove right in. Now he is questioning his path and what he can do for clients to give the most value. Michael digs deep as they discover where Paul needs to put his focus - and it's not necessarily shooting and editing video.

In this one on one session, Gebbs will cover:

  • Transitioning from photography to video
  • Burnout
  • Necessity VS desire
  • Imposter syndrome
  • Trusting your intuition

SHOW NOTES

1:20 Paul introduces himself and his experience in the creative industry
6:48 Michael asks Paul if he loves shooting/technical or the strategy/marketing/business side of video production more
9:01 Michael asks the Magic Wand question
12:27 Paul talks about his desire to build something that can scale up
19:12 Leaning into your strengths and recognizing your weaknesses
23:00 Paul describes a recent client he acquired for marketing videos
36:36 Scarcity mindset 
41:40 Gebbs describes a management/producer role scenario and Paul says that is his dream role he is searching for 
47:35 Paul explains fears he has moving forward
1:01:02 Trash to treasure
1:05:05 Self fulfilling prophecies and letting go of the past
1:08:50 Seeing value in yourself
1:15:50 Does a director/producer need to have the skills in each area they oversee?

Go to jumpstartsessions.net for show notes, to take the Clarity Asessment and more!

Direct download: Paul20Metzger20Audio202.mp3
Category:general -- posted at: 6:00am CDT

In this solo episode, Michael Gebben talks about the downfall of letting others define success for you. The path to success is different for everyone, so it is important to understand how YOU are the differentiator in your work. Gebbs will also cover supply in demand and how it affects pricing, the importance of building trust with clients and ignoring jackass whisperers.

SHOW NOTES

2:18 Supply and demand & how it affects pricing
11:36 Pricing on websites
16:16 YOU are the differentiator
17:43 Free work
20:19 Trust issues with potential clients
25:58 Being hard on ourselves as creatives
33:04 Jackass whisperers
36:03 Allowing others to define success for us
41:50 Gebbs 10 Year Transformation

Go to jumpstartsessions.net for show notes, to take the Clarity Assessment and more!

Direct download: Solo20Episode20220Audio.mp3
Category:business -- posted at: 6:00am CDT

Ashley is on an open road right now, and looking for some clarity. She knows she enjoys video production, video editing, marketing and social media. She has been told by others that there is no money in the local market for video production outside of weddings, but she isn't sure if weddings interest her. Michael talks Ashley through some of the roadblocks and thoughts she has had to see if she is on the right path.

In this one on one session, Gebbs will cover:

  • Pricing video projects
  • Freelance VS employment
  • Uncertainty in your craft

SHOW NOTES

1:13 Ashley introduces herself and her experience within the video world
5:10 Pricing reflecting experience
6:55 Fear of selling, and shifting from selling to serving
8:18 Michael asks Ashley what her 'magic wand' goal would be with video
14:14 Michael discusses Ashley's DISC graph and how it affects her business
22:22 Dealing with others who don't take creative roles as serious income generators or career paths
32:16 One trick pony VS diversifying to build your value
35:40 The Subway Model VS clear value
59:58 Getting advice from others who do not resonate

View full show notes, take the Clarity Assessment and more at jumpstartsessions.net.

Direct download: Ashley20Melton20Audio202.mp3
Category:business -- posted at: 6:05pm CDT

Michael has been full time with his video production for the last year, but is not as far along as he'd like to be. Procrastination has been a big roadblock for him. He can see the improvement in his videography skills, but needs some clarity and confidence to book more consistent jobs at the price points he wants.

In today's Jumpstart sessions, Gebbs will cover:

  • Procrastination
  • Offering a direct vision VS 'The Subway Model'
  • Outsourcing what you're not good at
  • Pricing

SHOW NOTES

1:23 Michael W introduces himself and his video production business
6:56 Procrastination is one of Michael's biggest struggles
10:00 What would you do if you didn't need money?
14:06 Potential VS distractions
16:00 Discusses Michael W's core D line on the DISC profile and what that might mean
25:40 Michael asks Michael W what type of client/events he prefers to take on
30:40 Michael W explains his selling process
31:37 Michael explains the Subway Model
40:05 Free to fee
45:55 Epic before boring
54:08 Michael W asks about delegation
1:14:00 Pricing in regards to wedding video production
1:23:00 Michael explains a simplified pricing package model for wedding video

 

View full show notes and take the Clarity Assessment at jumpstartsessions.net!

Direct download: Michael20Whitlock20Audio202.mp3
Category:business -- posted at: 6:03pm CDT

Welcome to Jumpstart Sessions! Michael Gebben will be bringing you three weekly episodes to help inspire clarity, confidence and connection into both aspiring and established freelancers. With one on one sessions, Michael will deep dive with guests using behavioral analysis testing to help identify struggles they are having in their creative business.

 

SHOW NOTES

0:01 Welcome to Jumpstarter Sessions!
1:40 Some of the topics we the podcast will cover. To ask your question to be featured in a future podcast, go to jumpstartmyquestion.com!
3:40 Explaining one on one sessions
4:30 There is not a one size fit all solution to business and life!
5:55 Get coached on the podcast! Go here.
6:45 Explaining guest sessions
8:54 Michael's background
11:11 The Same Day Edit and it's importance in Michaels wedding video career
17:00 Michael's coaching style
21:10 Success story of one of Michael's coaching clients
23:05 What would you do if you didn't need money?
28:57 Another coaching client story about an editor who is now working on a Netflix series
33:33 Free to fee
40:14 The GEBBSS Method
21:10 Success story of one of Michael's coaching clients
23:05 What would you do if you didn't need money?
28:57 Another coaching client story about an editor who is now working on a Netflix series
33:33 Free to fee
40:14 The GEBBSS Method
55:30 Gebbs ten year journey transformation video

Go to jumpstartsessions.net for full show notes, to take the Clarity Assessment and more!

 

 

Direct download: Episode20120Audio.mp3
Category:business -- posted at: 5:56pm CDT

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